Gus, a USMPA-certified* morning person, revels in crafting unique experiences for startups, oftentimes before the rest of his time zone is awake. He draws inspiration from a research-laden BFA from the University of Michigan, his seasonal existential crises, and an unrelenting passion to leave the world designed better than when he found it.
Widely considered (by himself) to be a jack-of-all-trades, he has previously worked in the fields of Virtual Reality, Horticulture, Product Design, Branding, Marketing, and Game Design. He believes humor is the essence of human existence and seeks to discover it in everything he does: from falling in love with a self-made computer program, to discovering and shaping interesting brands, to creating acronyms for fictional organizations.
*United States Morning People Association